Over 100 diehard and passionate Mopar gearheads gathered last Sunday at the Walter P. Chrysler Museum in Auburn Hills Michigan to be a part of the HEMI Highway Kick Off party. What brought these individuals together was not only their love of the Dodge brand, but to get an up… Read More
The 392 Challenger & Redline Charger At 2010 SEMA
Posted on November 12, 2010
During the 2010 SEMA show, Dodge unveiled the Challenger 392 SRT8 along with the 2011 “Red Line” Charger R/T to an anxious audience of passionate gearhead. Eric Andrew, Dodge Challenger/Charger Product Line Manager, gives us some great “insider” information on the two great vehicles and the direct link to their… Read More
Dodge Prepares To Hit The HEMI Highway
Posted on November 11, 2010
Election season may now be over, but there are still two candidates eager to win your support. And like any good politician, Dodge is hitting the campaign trail in order to “rile up its base.” With so much new hardware coming in 2011, we thought the best way… Read More
Lights, Camera, Action – 2010 SEMA Show Fires Up!
Posted on November 2, 2010
As the workers hurry to finalize all the touches at the Mopar SEMA booth, Red Letter Dodge is at ground zero to offer you a behind the scenes look of the high-horsepower and cool customs from Dodge. From Road Racing Vipers to Drag Pak Challengers to a modern take… Read More
RLD at the 2010 New York International Auto Show
Posted on April 2, 2010
The final day of exclusive press access to the 2010 New York International Auto Show drew to a close this afternoon and tomorrow, the doors at the Jacob Javitz Convention Center will be flung open to the public. If you aren’t one of those lucky few who are able to… Read More
2010 Dodge Challenger Drag Pak Kicks Ass, Takes Names
Posted on February 24, 2010
After the 2009 Challenger Drag Pak enjoyed such a warm welcome from enthusiasts, Mopar elected to kick off the new year by giving hardcore drag racers more of what they love with the 2010 Challenger Drag Pak. Outfitted with a 6.1L HEMI V8 (can be configured for a 6-speed manual… Read More
Challenger Earns Its Stripes With New “Hood To Fender” Option
Posted on February 18, 2010
In an effort to give loyal Challenger fans even more of an opportunity to personalize their rides, Dodge is expanding their already sizable list of factory options with the addition of the Red “Hood to Fender” stripe. Available exclusively on Challenger R/T models finished in Brilliant Black or Bright White,… Read More
Watch How a Dodge Challenger Is Made
Posted on January 14, 2010
Think of it as the ultimate field trip for grown ups: Peter Carey and a video crew visited Chrysler’s Brampton Assembly Plant in Ontario to get a true behind-the-scenes look at the assembly process for the Dodge Challenger. In this video, he learns that it takes about 24 hours to… Read More
A Peek at the Plum Crazy Challenger, Inside and Out
Posted on January 13, 2010
One big highlight of the Dodge display at the North American International Auto Show in Detroit is seeing the Challenger dressed up in Plum Crazy. “The Plum Crazy paint looks so gorgeous on the Challenger sheet metal that we couldn’t help ourselves,” says Challenger brand manager Mark Mallie. “We added… Read More
